How to Start Dropshipping Business – Dropshipping is a type of business in which the retailer sells products from the manufacturer or wholesaler to the consumer without having them in stock.
This is a type of business, where a store does not stock products on sale. Instead, when a store sells a product, it purchases the item from a third-party (manufacturer or wholesaler) and has it shipped directly to the customer (final consumer).
This business does not require a warehouse to stock products, because, the wholesaler takes care of everything, he makes sure that the products are sold and delivered to the customer without any hassle from the retailer.
The retailer (you) only recommends the products from the wholesaler to the customer (consumer), and he places an order for it, the wholesaler sells and delivers them to the customer without the knowledge of the retailer.
Here, I am so happy to share with you the little knowledge I have about dropshipping, which I took time to study and understand the knots and bolts of the business. Follow this guide diligently to start and grow your dropshipping business like an expert.
Disclosure: Some of the links below are affiliate links, meaning, at no additional cost to you, I will earn a little commission if you click through and make a purchase.
How to Start Dropshipping Business in 4 Simple Steps
1. Find your niche: What do you like to sell?
Choosing a niche is a great first step towards starting a profitable Dropshipping business. A niche is simply an area of interest. What do you like to sell?
You do not have to mix different products from different niches to a website. If you want to sell clothes, drop ship different types of clothes. Do not add Automobiles or Kitchen appliances. Although there is no rule in selecting a niche, we’re just trying to be moderate.
Here are some important points to consider when selecting your niche:
- Low shipping costs: Even though your supplier will handle the shipment, if the cost is too high, it will act as a repellent for the customer. Find something that is not expensive to send, as this also gives you the option to offer free shipping to your customers and absorb that cost as a business expense to attract more sales.
- Make sure your product is attractive to drive buyers with disposable income. This is very important. Take for example, when you focus on driving traffic to your website, you want to experience the highest possible conversion rate because most visitors will never return. The same applies here, the products you sell should attract those with the financial capacity to make a purchase at the moment.
- Make sure people are actively looking for your product. If nobody is looking for what you sell, you can only expect one thing, and that is a loss. And that won’t be encouraging. Make sure people are in dire need of what you plan to sell. Use the Keyword Planner and Google Trends to look up some common search terms related to your potential niche.
2. Build your online store: A website where a customer can place an order.
It is important to note that for you to start a professional dropshipping business, you need an online store to present the products you want to sell.
One of the easiest ways to start Dropshipping business quickly and cheaply is to use an integrated product marketplace (an e-commerce platform), that will enable customers to buy your products and services from your online store. There exist two popular eCommerce platform that we recommend:
- Alidropship (AliExpress)
Shopify is a fully hosted eCommerce platform that starts at $29/ month. It’s a powerful eCommerce solution that includes everything you need to create an online store.
The downside to Shopify is that it gets quite expensive, and your payment options are limited unless you pay additional fees. This is why we recommend, Alidropship to anyone wishing to start a Dropshipping business, on a limited budget.
AliDropship is an e-commerce plugin for AliExpress. It is designed to simplify the Dropshipping process. The fact that it can be integrated with WordPress and WooCommerce means that you can add a Dropshipping item to your current website or eCommerce store.
If you have experience with WordPress, you can easily create online stores via AliDropship Plugin for AliExpress. Even if you do not have enough knowledge or time to create a store independently, you will be able to order for an entire custom dropshipping store.
The custom dropshipping store is a complete Dropshipping experience that is specially designed for you from scratch and includes AliExpress products so you can start selling immediately.
If you really are a beginner with little capital to start this business, we will recommend that you choose WordPress Alidropship (AliExpress) because it is very easy to set up and it is not expensive, unlike Shopify, where you will pay approximately $ 29 or more for the renewal, (as your monthly subscription).
3. Secure a supplier: Who will sell and supplier the products to the customer
The standard and efficiency of your supplier will determine the success of your business. It’s important not to rush, shop until you find the supplier you can do business with for the long term.
Doing business with the wrong supplier can ruin your business. So, you may need to carry out appropriate checks and tests to understand them well.
There are various suppliers in the dropshipping industry, one of the popular brands is AliExpress. There are other platforms such as Amazon, eBay, Alibaba, etc. Choose wisely.
4. Market your products: You need to get people to see your products and buy them
SEO (Search Engine Optimization) is the best partner for any business that wants to reach its target audience without spending much. In fact, most of today’s business ventures such as Amazon, eBay, Alibaba, and several others rely on SEO.
RECOMMENDED: Master SEO with SEMRush
You should keep in mind the keywords and search terms on every page of your site, in your URLs and in your advertising campaigns. You should also think about driving traffic to your site.
Although, your site is not the only thing you need to generate traffic. The products you choose should also be included in your marketing budget. Your aim is to sell products, not drive traffic. To sell products, you need to think beyond your site and look for expansion areas.
Building an email list is crucial, it has the potential to reach thousands, if not millions of clients in a click. You need a way of capturing email addresses, such as a request to sign-up at checkout, or an offer that requires an email address. Once you have a decent list of email addresses you have a way of reaching a large group of people regularly, for free.
Here are some examples of email marketing tools that you can try
1. Contact form
As an aspiring online entrepreneur, you cannot ignore the impending dominance of social commerce. Social commerce is the practice of selling through social networks such as Facebook, Pinterest, Instagram, Whatsapp, etc.
Most social media networks, like Facebook, have their own data analytics tools that make it easy to create and promote social media marketing campaigns.
Some tools like Google Analytics can also help you monitor and optimize each step of the sales process. Make Use of them.
How to Make Money from Dropshipping Business
You can earn as much as possible with the Dropshipping business, depending on your strategies. If for example, you sell laptops on Aliexpress, and one of your products is Dell Inspiron i3567 and sold $500, you can upload the product photos and descriptions set the price at $550.
A customer orders and pays for the laptop from your Aliexpress listing for $550, you then go straight to your supplier and place an order of the same product with the customer’s details and the supplier delivers the item.
Now, $550 – $500 = $50. Your profit is $50. Assuming 50 people placed an order of the same products, you will make a total gain of $2500. Incredible!
Your profit is the total difference between the product’s price displayed on your dropshipping website and the price of the main product.
Benefits of Starting a Dropshipping Business
- Low capital is needed to start.
- Unlike other eCommerce business, you don’t need a shop or warehouse to stock your products.
- The manufacturer or the wholesaler takes care of everything, both selling and delivering of the products, even if a problem arises.
- You can earn as much as possible, depending on your strategies.
- No limit to the quantity or quality of products you can sell, as you only have to choose the best niche.
- It gives you the freedom to do other businesses
- And many others.
I hope this guide proves immensely to you. Do not hesitate to hire us if you are still confused or the processes seem too tedious/technical.
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